Know the competition. Find out who your competitors are, what they are offering and what their unique selling point (USP) is. This will identify the areas you need to compete in, as well as giving you a platform for differentiating yourself.
Know your customers. Customer expectations can change dramatically when economic conditions are unstable. Find out what matters to your customers now – is it lower price, more flexible service, the latest products? Revise your sales and marketing strategy accordingly.
As more and more professionals seek a better work-life balance and more companies adopt flexible policies to accommodate shifting workplace priorities and realities, we look at some of the advantages and disadvantages of the working from home option.
We all know that success in life depends on a combination of hard work and talent. There’s also no denying the “luck” factor – being in the right place at the right time and meeting the right people. That said, there isn’t a “secret” to that kind of luck. It’s about doing things that put you in a position for that luck to happen.
For all the time executives spend concerned about physical strength and health, when it comes down to it, mental strength can mean even more. Particularly for entrepreneurs, numerous articles talk about critical characteristics of mental strength—tenacity, “grit,” optimism, and an unfailing ability.
Is there a guaranteed formula to follow (as the headline suggests?)
Deciding whether to buy an existing business or start your own comes down to three things: what experience you have, what kind of business you want, and how open you are to taking financial risks.
How do you signal to the world you’re leadership material?
Success means different things to different people whether we are talking about business or private life. In Business, the obvious assumption is that a successful entrepreneur is someone who is financially secure. What they earn, what they own, what they spend can give the impression of success. More, more, more is what we all ultimately strive for in terms of success – or is it?
The holiday season is fast approaching! In the business world the holiday arrival often comes with an increased workload, more demands, and tighter deadlines. Even with all the tasks and stress taking up attention, it’s always worth taking a moment to show gratitude to those who support your business. Staying top of mind with your clients (in a positive way) is important.
The trend toward investing abroad has been gaining popularity since the 1990s. Companies choose to invest in foreign markets for a number of reasons: